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New ad campaign - thoughts?

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erik

We just started a new ad campaign for ChessMaster. What do you think of the homepage? :)

likesforests
I think it's tastfully done. No flashing, no popups. Smile
ATcuba
It nice.  I like it.
pauljames
Looks fine. As does  "My Online Chess" page. Do we need to click on them to generate revenue for the site?
erik

no, no need to click unless you are interested :) 


Etienne
Hey, that's really nice! It even makes the website look nicer!
medievalchess
Real nice, Erik. I think it is absoulety perfect. It doesn't cause any problems, and it allows people who are interested to click and find out more.
TonightOnly
I like it. The page loads the same speed, nothing is flashing at me, it has to do with chess. Very cool.
shadowc
I loved it! I love the background, you should make it the background of every page!
shadowc
Hey!! the game isn't that expensive! I might even not crack it!! hahahahah
Margreet

It looks good, ads like that are okay.

 

Just wondering, would you also place ads for Fritz? It seems the world is devided into Chessmaster-lovers and Fritz-lovers, and to me this gives the impression that chess.com is in the camp of the Chessmaster-lovers. I just hope you love them both!


erik
 Margreet wrote:

Just wondering, would you also place ads for Fritz? It seems the world is devided into Chessmaster-lovers and Fritz-lovers, and to me this gives the impression that chess.com is in the camp of the Chessmaster-lovers. I just hope you love them both!


 oh, we love them both :) but chessmaster is the only one who has wanted to advertize so far, and they are also launching a big new product. look for fritz ads in december! :)


MolotovRuss

Really attractive advertising, nice to look at and I was instantly interested in that product.

 

10/10 for brilliant marketing :) 


wdanda
It's ok if you keep showing chess related ads. Otherwise, the ad's would be very intrusive I think... I mean, you could show different type's of ads, but put in a more discrete place (ie. at the side or in the bottom)...
Reservesmonkey
Looks good, not flashing or moving in front of things, just don't get those hit the monkey and win a $10 gift certificate to Red Lobster ads...
likesforests

don't get those hit the monkey and win a $10 gift certificate to Red Lobster ads...

 

Oh man, those are really bad. Laughing


erik
maybe we should do "punch the chess clock" instead? :D
JollyBishop

ChessBastard. What a great name.

 

I agree the artwork is f*~*ing brilliant. I think if I was new to the site though, I'd probably think it was a Chessmaster website, but I don't suppose that matters too f*_*ing much. *-)


SonofPearl
I'm not keen on the banners down either side of the home page and I'd prefer not to have an ad at the top of my email chess home page, but the advert at the top on the Chess.com home page looks great. Smile
Etienne
Yeah, the grey bars are so much nicer on the sides! Wink